VIEWPOINT - subscription
An inspiring view of the future that will influence the design, colour and sales strategy of tomorrow. Dedicated to reading consumer trends on a socio/economic, cultural and lifestyle basis and translating them into practical product and colour ideas for various industries.
Viewpoint Colour is aimed at decision makers not only in textiles and fashion, but also the world of architecture and interior design, the cosmetics industry and the media and marketing business.
Created by View Publications in collaboration with FranklinTill Associates and Pantone, Viewpoint Colour is a unique magazine devoted to colour. Catering to all colour conscious industries, it provides visual inspiration, direction and a global perspective on colour from the world's leading colour experts.
Viewpoint takes a lifestyle approach to color providing a global perspective across design 12 months ahead. Each issue highlights one overarching theme supported by visual imagery, material direction, and 4 trend palettes in Pantone Colors. The latest color news, color psychology research, designer spotlights and future design trends are also featured.
We understand the costs and the complexity of colour decisions and we want to make your colour planning easier. Our goal is to supply you with the critical and actionable colour intelligence you need so you can make more effective colour decisions.
A selection of the subscribers of products by View Publications:
A – F
AKZO NOBEL, BCBG, BIJENKORF, DISNEY, ELECTROLUX, ESCADA, ESTEE LAUDER, ETRO, FALKE, FISKARS
G – M
GEOX, HEMA, HENNES & MAURITZ, HONDA, IKEA, JOOP! LIVING, KIKO, L-FASHION GROUP, MAX MARA, MERCEDES BENZ, MICROSOFT, MOTOROLA
N – V
NIKE, OPEL, PHILIPS, RITUALS, SAMSUNG DESIGN, SPEEDO, SWAROVSKI, TATA MOTORS, TOMMY HILFIGER, TOKMANNI, VOLVO
W – Z