Get the global perspective of trends: SCOUT Men Colour & Trend Report is a commercial menswear trend forecast. The trends are presented in six different well-curated trend stories including colour palettes, mood boards, runway, styling, details and accessories.
COLOUR + CONCEPT book can be purchased as a physical book or 100% digital, and is combined with online access for LIFESTYLE + MERCHANDISING.
Hard copy comes with a full set of all the colours for the season with Pantone® references. The swatches are SCOUT’s own custom-dyed colours, all referenced to Pantone TCX for accurate dying and colour matching. The service also includes a download link for the book in PDF format and all the images from the book (customer's internal use only).
The SCOUT team is here to inspire and assist you in the design, product development, buying and retail processes. With an even sharper focus on colour, fabric and materials, sustainability and innovation will become THE driving force in decision making and planning. As the shift in consumer behaviour moves from fast to slow and less is more, we will choose more carefully and responsibly.
Available as a fully digital product or a combination of print and digital. The COLOUR+CONCEPT hard-copy comes with fabric swatches for all trends and a full set of all the colours for the season with references to Pantone FHI system. The book also includes a download link to a PDF copy and all the individual image files for internal mood-board and presentation use. This is also available as a 100% digital service - price is updated according to your choice.
LIFESTYLE + MERCHANDISING takes you deeper into the themes providing visual inspiration and ideas for future collections and product drops.
With a global network of professionals, SCOUT team analyse catwalk, street fashion, emerging designers and pop culture. They create a clear, comprehensive story to drive commercial success. Be inspired and informed by innovative mood boards, colour palettes, catwalk, styling, details, accessories and new page of lifestyle.
Interested in this title and want to see more? Contact us and book your appointment to the Helsinki Showroom, we have a sample and can also do an online presentation for you.